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scottishpower save save save campaign
LEWIS designed and developed an online game and Flash banner adverts to support ScottishPower’s Spring 2009 savings campaign which reassures customers that ScottishPower is the energy supplier of choice when saving money, time and energy.
The banners were created in a range of formats including leaderboard and expandable and featured across a series of high-profile sites including Yahoo!, Times Online and STV.
The online game - a dedicated microsite - takes the form of a game show where ‘contestants’ are invited to see how much they could save by selecting the savings options that appeal including; go paperless, switch to Direct Debit and hang dry your clothes. By selecting various options, contestants are shown how much they could potentially save and are invited to be in with a chance of winning back the total value by entering into a prize draw.