Oct
2009
5
LEWIS enjoy another award win
LEWIS is delighted to announce that we bagged a bronze award at the recent Fresh Awards ceremony which was held in Manchester on Wednesday 30th September.
Gillian Grant and Angela Dolan attended the awards ceremony at the Printworks in Manchester on behalf of LEWIS following our nomination for Freshest Green Project for the Green campaign delivered on behalf of ScottishPower. The Green campaign resulted in interactive online advertising and the development of the Green Hub, a Flash-based website.
Paul Giblin, Digital Marketing Manager at ScottishPower says of the site LEWIS developed, "The Green Hub allowed us to deliver our message in a warm and engaging way. Rather than being overly prescriptive, customers can focus on the areas that are important to them. Our post-campaign research showed that the integration of the digital and the above the line strategy helped us deliver cut-through and an increase in brand recognition and warmth."
LEWIS teamed with media planners and buyers, Feather Brooksbank, to enter the award.